Our Vision & Values
PURPOSE
To provide innovative patient wear which improves patient and carer experience.
MISSION
To improve the lives of 20,000 people by 2030 by providing clothing that empowers & enables individuals receiving medical care, reducing workload on staff and carers.
VISION
A better, more dignified experience for all.
Our Core Values
Progressive
To challenge the status quo and continue to innovate and evolve.
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Excellence
To strive for excellence.
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Trusted
To nurture honesty and integrity.
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Caring
To care and lead with optimism and an open culture.
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![](https://cdn.shopify.com/s/files/1/0366/3957/2013/files/Screenshot_2024-03-02_at_20.54.25_100x100.png?v=1709412988)
Award Winner
The foundation for Social Entrepreneurs